Guidebook Five Business Planning for Innovation

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Identifying steps to be taken when planning activities is important for innovation. Appropriate sequencing is required to ensure that all the components required for successful discovery, but it does not mean, that all activity is sequential. It is common knowledge that in identified phases a sequence of activities is present. Generally speaking, a sequence exists between three distinct phases as described in the Innovation Management Standard: the Discovery, Development and Deployment phases. It is not to say that these activities may not overlap, or that you may not have to circle back/retrace, or even that all activities are linear at all times. This is particularly relevant for the Discovery phase. As most new product, service or process development initiatives are handled in the form of projects, it is typical that this requirement is dealt with by means of project management tactics. These may be linear using a waterfall model, or cyclical using e.g. methodologies like e.g. Agile/Scrum. 

Description

Identifying steps to be taken when planning activities is important for innovation. Appropriate sequencing is required to ensure that all the components required for successful discovery, but it does not mean, that all activity is sequential. It is common knowledge that in identified phases a sequence of activities is present. Generally speaking, a sequence exists between three distinct phases as described in the Innovation Management Standard: the Discovery, Development and Deployment phases. It is not to say that these activities may not overlap, or that you may not have to circle back/retrace, or even that all activities are linear at all times. This is particularly relevant for the Discovery phase. As most new product, service or process development initiatives are handled in the form of projects, it is typical that this requirement is dealt with by means of project management tactics. These may be linear using a waterfall model, or cyclical using e.g. methodologies like e.g. Agile/Scrum.